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New international consensus connects healthier teeth and gums with overall health and identifies practical daily steps, including effective plaque removal, that can help prevent oral diseaseGENEVA--(BUSINESS WIRE)--Doctors, public-health experts and dental leaders are calling for oral health to be treated as part of overall health. Their message is clear: healthier teeth and gums matter beyond the mouth, and effective daily prevention should become a routine part of health care. <a href="https://mms.businesswire.com/media/20261015403348/en/2927346/5/Infographic_Final_to_Post.jpg"><img src="https://mms.businesswire.com/media/20261015403348/en/2927346/22/Infographic_Final_to_Post.jpg" /></a> <a href="https://mms.businesswire.com/media/20261015403348/en/2927346/5/Infographic_Final_to_Post.jpg"><img src="https://mms.businesswire.com/media/20261015403348/en/2927346/21/Infographic_Final_to_Post.jpg" /></a>
The new international consensus goes well beyond dentistry. It brought together experts in periodontology, cardiology, diabetes care, family medicine, public health, social care and health education. Convened by the European Federation of Periodontology (EFP) and the European Association of Dental Public Health (EADPH), the group calls on governments, health systems and health professionals to include oral health in prevention, professional education, routine care and public health policy.
"Oral diseases, heart disease, diabetes and cancer share the same causes: sugar, tobacco, alcohol and disadvantage. It makes no sense to prevent them one at a time," said Professor Moritz Kebschull, a Past President of EFP and the lead author of the paper. "What sets this consensus apart is who wrote it: periodontists and public-health dentists together with cardiologists and family doctors. The evidence is clearest for diabetes, where treating gum disease helps patients control their blood sugar."
Professor Anton Sculean, EFP Secretary General and a co-author, added: "Every doctor, nurse and pharmacist should be able to give the basic advice on brushing, cleaning between the teeth and regular dental visits, and dentists should look beyond the mouth, for example by spotting undiagnosed diabetes."
Professor Andreas Stavropoulos, EFP Treasurer and a co-author, said: "Oral diseases cost an estimated 710 billion US dollars a year, and most of that burden is preventable. Bringing oral health into chronic-disease strategies, shared records and referral pathways is sound health policy and an efficient use of limited resources."
“For too long, the mouth has been treated as separate from the rest of the body. This consensus says clearly that it is not,” said Benjamin Binot, Global President, P&amp;G Oral Care. “Our role is to help turn that science into something people can act on every morning and every night. That means products that are proven to work, advice people can follow, and partnerships that bring oral health into the wider health conversation.”
Published open access in Periodontology 2000, the paper, “Oral Health and Systemic Health Outcomes: A Call for Interdisciplinary Action,” translates the available science into practical recommendations for the public, health professionals and policymakers. Oral diseases affect around 3.5 billion people worldwide and share many of the same risk factors as other major diseases, including added sugar, tobacco, harmful alcohol use and unequal access to care and healthy food.
What the consensus means for health
 The paper reinforces several important conclusions:<ul class="bwlistdisc">
<li>
The mouth is part of the body. Looking after teeth and gums is part of looking after overall health.</li>
<li>
Daily prevention matters. Consistent brushing, interdental cleaning and other healthy behaviors can help support gum health.</li>
<li>
Gum health deserves more attention. Among oral diseases, serious gum disease has the strongest evidence of a two-way relationship with wider health, particularly diabetes. The consensus reports that treating periodontitis can help people with diabetes manage blood sugar.</li>
<li>
The technology people use to clean their teeth matters. The consensus highlights the importance of effective plaque removal for maintaining gum health. In discussing evidence-supported approaches, the paper cites published reviews reporting benefits for oscillating-rotating powered toothbrushes and identifies stannous fluoride toothpaste as an evidence-supported complement to mechanical plaque removal.</li>
<li>
Health systems have a role to play. Oral health should be incorporated into prevention strategies, professional education, routine care and health policy rather than treated separately.</li>
</ul>
What people can do today
 The consensus identifies practical actions people can take to protect their teeth and gums:<ul class="bwlistdisc">
<li>
Brush twice a day with fluoride toothpaste.</li>
<li>
Clean between the teeth every day.</li>
<li>
Remove plaque effectively to help maintain healthier gums.</li>
<li>
Limit added sugars in foods and drinks.</li>
<li>
Avoid tobacco and harmful alcohol use.</li>
<li>
Attend dental care at intervals matched to individual risk and need.</li>
</ul>
These actions matter because dental plaque is the main cause of gum disease and periodontitis. Removing plaque effectively every day is the cornerstone of healthier gums.
The evidence points to specific technology choices
 The consensus highlights effective plaque removal and references existing evidence supporting specific technologies and approaches.<ul class="bwlistdisc">
<li>
Oscillating-rotating powered toothbrushes. The paper discusses evidence-supported approaches for plaque control and oral hygiene. It cites published systematic reviews that report benefits for oscillating-rotating powered toothbrushes in reducing plaque and improving gum health.</li>
<li>
Stannous fluoride toothpaste. The paper also identifies stannous fluoride toothpaste as an evidence-supported complement to daily mechanical plaque removal through brushing and interdental cleaning.</li>
</ul>
Turning consensus into public health action
 The consensus calls for oral health to become a more visible part of public health and prevention. Its multidisciplinary working group included public health leaders who contributed to the paper’s recommendations for governments, health systems, health professionals and communities.
Professor Raman Bedi, President of the World Federation of Public Health Associations, said: "Oral diseases affect around 3.5 billion people and share the same drivers as heart disease, diabetes and cancer: sugar, tobacco, alcohol and unequal access to care. Yet oral health still sits outside most national NCD strategies. This consensus gives governments and health systems a clear mandate to change that. Integrating oral health into prevention is not a dental issue. It is a public health necessity."
Dr. Gitana Rederiene, dental public health researcher and dental hygienist, added:
 “This consensus is an important step towards bringing oral health into everyday healthcare. Dental hygienists and other oral-health professionals have a key role in prevention, early detection and guiding patients to the right care. By working more closely across professions, we can reduce inequalities and improve both oral and overall health.”
“This consensus gives health professionals a clear, evidence-based framework linking oral health with overall health,” said Dr. William Minston, Professional &amp; Scientific Relations Director, P&amp;G Oral Care. “It also underlines that how people clean their teeth matters, and that the technologies they choose should be backed by strong evidence.”
P&amp;G Oral Care response
 P&amp;G Oral Care welcomes the independent consensus and will help make its recommendations easier to understand and act on, working with dental professionals, consumers, retailers and public health partners.
P&amp;G will continue developing products backed by quality science and helping people understand how daily habits, and the products and technologies they use, can make a meaningful difference to their oral health.
A call to action across health disciplines
 The paper calls for closer collaboration across dentistry, medicine, public health, family medicine, social care and health education. It asks policymakers and health systems to:<ul class="bwlistdisc">
<li>
Include oral health in broader prevention and health strategies.</li>
<li>
Strengthen oral-health education across health professions.</li>
<li>
Integrate oral health into routine care where appropriate.</li>
<li>
Support collaboration between dental, medical and public health professionals.</li>
<li>
Address the shared behavioral, social and commercial factors that contribute to oral and other noncommunicable diseases.</li>
<li>
Reduce inequalities in access to prevention and care.</li>
</ul>
The white paper was presented on September 3, 2026, at the International Association for Dental Research meeting in Lisbon, Portugal, during the symposium “Oral and Systemic Health: A Call to Action!”, supported by Procter &amp; Gamble. Speakers represented the EFP, EADPH and World Heart Federation and discussed the evidence connecting oral and systemic health, the prevention and treatment of gum inflammation, and the actions needed next. The session was recorded to make the discussion available to a broader professional audience.
References:
 - Kebschull M, Demmer RT, Pitts N, et al. Oral health and systemic health outcomes: A call for interdisciplinary action. Periodontology 2000. 2026; 00: 1-25. doi:<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fdoi.org%2F10.1111%2Fprd.70086&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=10.1111%2Fprd.70086&amp;index=1&amp;md5=306ed51b9f56d1fce3841c7ebf14750f" rel="nofollow" shape="rect">10.1111/prd.70086</a> - <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.efp.org%2Fnews-events%2Fnews%2Foral-health-and-systemic-health-outcomes-a-call-for-interdisciplinary-action%2F&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=Oral+health+and+systemic+health+outcomes%3A+a+call+for+interdisciplinary+action&amp;index=2&amp;md5=084003b64f8037e722ee92848cf41032" rel="nofollow" shape="rect">Oral health and systemic health outcomes: a call for interdisciplinary action</a> - <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.ced-iadr2026.com%2Fscientific-programme%2Fprogramme-overview&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=Symposium+%26%238220%3BOral+and+Systemic+Health+-+A+call+to+action%26%238221%3B+on+3+September+2026%2C+10%3A30+CEST&amp;index=3&amp;md5=9e50a139d5ac35cfafb932ed63053259" rel="nofollow" shape="rect">Symposium “Oral and Systemic Health - A call to action” on 3 September 2026, 10:30 CEST</a> at the 2026 Oral Health Research Congress, hosted by the Continental European Division (CED-IADR) in collaboration with the Scandinavian Division (NOF-IADR) of the International Association for Dental, Oral, and Craniofacial Research.
About the European Federation of Periodontology
 The European Federation of Periodontology (EFP) is a global non-profit organisation dedicated to promoting periodontal science and practice, and awareness of oral health and gum disease. Its vision is "Better oral health for all." Through research, education, clinical-practice guidelines, and public-health initiatives, the EFP works to improve oral health and strengthen its integration within overall healthcare. The EFP represents national periodontal societies and promotes evidence-based approaches to prevention, diagnosis, and treatment of periodontal diseases. <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.efp.org%2F&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=www.efp.org&amp;index=4&amp;md5=16ad7ab7ebe2f6d8abbaa5585275757f" rel="nofollow" shape="rect">www.efp.org</a>
About the European Association of Dental Public Health
 The European Association of Dental Public Health (EADPH) is dedicated to improving oral health and reducing oral-health inequalities through research, education, policy, and public-health action. Bringing together experts from across Europe and beyond, the EADPH promotes evidence-based approaches that improve population oral health and support the integration of oral health within broader healthcare systems. <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.eadph.org%2F&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.eadph.org&amp;index=5&amp;md5=c98cef6245e90b062ee9d6e635166e1a" rel="nofollow" shape="rect">https://www.eadph.org</a>
About the World Federation of Public Health Associations
 The World Federation of Public Health Associations (WFPHA) is the global voice of public health, representing public health associations and organizations worldwide. Through advocacy, education, collaboration, and policy leadership, the WFPHA works to improve population health, reduce health inequalities, and strengthen public health systems. The Federation promotes evidence-based approaches to prevent disease and advance health and well-being for all. <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.wfpha.org%2F&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.wfpha.org&amp;index=6&amp;md5=f3f059fffbacf2742bcbde6b5ced12f2" rel="nofollow" shape="rect">https://www.wfpha.org</a>
About Oral-B
 Oral-B is the worldwide leader in the over $5 billion brushing market, drawing upon 75+ years of expertise to empower healthier lives for all through better oral care. The brand features a wide variety of products to build a personalized oral care routine for the best clean every time, including manual, battery and electric toothbrushes for children and adults, and interdental products such as dental floss. Oral-B’s iO Series electric toothbrushes feature the latest in brushing technology, with a dentist-inspired oscillating-rotating round brush head that removes 100% more plaque than regular manual brushes, for cleaner teeth and healthier gums. <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Foralb.com%2F&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.oralb.com&amp;index=7&amp;md5=b691805ff08beb5c382a61b22db1c2e0" rel="nofollow" shape="rect">https://www.oralb.com</a>
About Crest
 Since its launch in 1955, Crest has been at the forefront of oral care innovation, empowering healthier smiles for 70 years. Backed by decades of research and trusted by dental professionals, Crest offers a full portfolio of products designed to meet the evolving needs of families and individuals, from cavity protection and enamel strengthening to advanced whitening, gum health, and sensitivity relief with stabilized stannous fluoride. Beyond toothpaste, Crest provides comprehensive oral care solutions, including mouthwash, whitening treatments, and daily regimens that work together to help maximize the benefits of brushing. <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fcrest.com%2Fen-us&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.crest.com&amp;index=8&amp;md5=a13c9c9f15c63a72838dfdafcb8b5794" rel="nofollow" shape="rect">https://www.crest.com</a>
About P&amp;G
 P&amp;G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &amp; Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, and Whisper®. The P&amp;G community includes operations in approximately 70 countries worldwide. Please visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com&amp;index=9&amp;md5=b5c887f7eaa548af6e72abdc606dca34" rel="nofollow" shape="rect">https://www.pg.com</a> for the latest news and information about P&amp;G and its brands. For other P&amp;G news, visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fus.pg.com%2Fnewsroom%2F&amp;esheet=54617866&amp;newsitemid=20261015403348&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com%2Fnews&amp;index=10&amp;md5=82ab7587ee4077bc8736d7a0b5df9601" rel="nofollow" shape="rect">https://www.pg.com/news</a>. Contacts 
Media and scientific contacts
 Media: Cristina Morillo, Sr. Director, P&amp;G | <a target="_blank" href="mailto:Morillogomez.c@pg.com" rel="nofollow" shape="rect">Morillogomez.c@pg.com</a> Scientific: Dr. William Minston, Professional &amp; Scientific Relations Director, P&amp;G Oral Care | <a target="_blank" href="mailto:Minston.w@pg.com" rel="nofollow" shape="rect">Minston.w@pg.com</a>

Doctors, Public Health Experts and Dental Leaders Call for Oral Health to Become Part of Everyday Health Care

Comedian, actress, mom and Pampers Wipes user Iliza Shlesinger brings humor to the all-too-familiar parenting hassle that inspired an improved dispensing experience<ul class="bwlistdisc"><li>Pampers improved its Wipes dispensing experience to make it easier for parents to pull one wipe at a time.</li><li>The improved dispensing experience is available across all Pampers Wipes including Pampers Sensitive, Pampers Aqua Pure, Pampers Ultra Clean, Pampers Complete Clean, and Pampers Clean &amp; Calm Wipes.</li><li>Comedian, actress and mom Iliza Shlesinger helps bring a relatable parenting moment to life through a humor-driven Pampers campaign inspired by parent feedback</li></ul>CINCINNATI--(BUSINESS WIRE)--We have all been there: a diaper change is underway, one hand is keeping baby in place, the other reaches for one wipe, and suddenly a whole chain comes along for the ride. Pampers heard parents loud and clear. Today, the brand announced new and improved Wipes that make it easier to pull one wipe at a time, giving parents one less little hassle to manage when their hands are already full. <a href="https://mms.businesswire.com/media/20261008843261/en/2928043/5/Pampers_Wipes_and_Iliza_Shlesinger.jpg"><img src="https://mms.businesswire.com/media/20261008843261/en/2928043/22/Pampers_Wipes_and_Iliza_Shlesinger.jpg" /></a> <a href="https://mms.businesswire.com/media/20261008843261/en/2928043/5/Pampers_Wipes_and_Iliza_Shlesinger.jpg"><img src="https://mms.businesswire.com/media/20261008843261/en/2928043/21/Pampers_Wipes_and_Iliza_Shlesinger.jpg" /></a> <a href="https://mms.businesswire.com/media/20261008843261/en/1061227/5/PGlogo.jpg"><img src="https://mms.businesswire.com/media/20261008843261/en/1061227/22/PGlogo.jpg" /></a> <a href="https://mms.businesswire.com/media/20261008843261/en/1061227/5/PGlogo.jpg"><img src="https://mms.businesswire.com/media/20261008843261/en/1061227/21/PGlogo.jpg" /></a>Available across all Pampers Wipes, including Pampers Sensitive, Pampers Aqua Pure, Pampers Ultra Clean, Pampers Complete Clean, and Pampers Clean &amp; Calm Wipes, the improved dispensing experience turns a familiar parent pet peeve into a product update shaped by the people who use Pampers every day.To celebrate the improvement, Pampers teamed up with comedian, actress, mom and Pampers Wipes user Iliza Shlesinger for a humor-driven campaign inspired by the familiar experience of reaching for one wipe and getting several. Drawing from honest parent commentary and her own experience with the multi-wipe pull, Shlesinger brings a candid and humorous perspective to a parenting moment that has resonated with families for years. Because when one hand is on the baby and the other is on the wipes, there are exactly zero hands left for an unexpected wipe parade.“Every parent knows the wipe math: you need one, the pack gives you six, and suddenly you are holding a tiny wet scarf collection while trying to keep a baby from rolling away,” said Iliza Shlesinger. “What I loved about this partnership is that it started with something so relatable. Parents notice the little things, and those little things matter. It's fun to be part of a campaign that takes a real parenting experience, finds the humor in it and celebrates a solution.”The new and improved Wipes are the latest example of Pampers turning direct parent feedback into product updates. Earlier in 2026, Pampers removed fragrance from all Pampers Swaddlers in response to evolving parent preferences. Now, Pampers has redesigned how its Wipes dispense to make it easier for parents to get one wipe in one pull.“Parents and babies are at the center of everything we do, and their feedback helps us identify meaningful ways to improve their everyday experiences,” said Caroline Sanchez, Senior Brand Director, Pampers. “We have been acting on that feedback across the Pampers portfolio, from redesigning how Pampers Wipes dispense to removing fragrance from Swaddlers. Our partnership with Iliza allows us to share that news in a way that is relatable, authentic, and rooted in the realities of parenting."Watch Pampers' latest campaign featuring Iliza Shlesinger: <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fyoutu.be%2FsCF9cspXczo%3Fsi%3Df3NGGXfsSakdWlK8&amp;esheet=54618708&amp;newsitemid=20261008843261&amp;lan=en-US&amp;anchor=https%3A%2F%2Fyoutu.be%2FsCF9cspXczo%3Fsi%3Df3NGGXfsSakdWlK8&amp;index=5&amp;md5=6026f65df8de10ed8ad5c7181b148374" rel="nofollow" shape="rect">https://youtu.be/sCF9cspXczo?si=f3NGGXfsSakdWlK8</a>For more information about Pampers Wipes, visit Pampers.com and follow Pampers on social media.Frequently Asked Questions About Pampers WipesWhat is Pampers' new campaign featuring Iliza Shlesinger?Pampers' latest campaign featuring comedian, actress, mom and Pampers Wipes user Iliza Shlesinger uses humor to spotlight a relatable parenting moment: reaching for one wipe and pulling several. Inspired by parent feedback, the campaign highlights an improved Pampers Wipes dispensing experience designed to make it easier for parents to pull one wipe at a time.What is the one-wipe pull from Pampers?The one-wipe pull refers to the improved Pampers Wipes dispensing experience, which is designed to help parents pull one wipe at a time. It responds to parent feedback about multiple wipes sometimes coming out of the pack together.Why did Pampers improve its Wipes dispensing experience?Pampers listens to parents and uses their feedback to identify meaningful ways to improve the products they rely on. After hearing feedback about the experience of reaching for one wipe and pulling several, Pampers improved its Wipes dispensing experience to help parents pull one wipe at a time.Which Pampers Wipes feature the improved dispensing experience?The improved dispensing experience is available across all Pampers Wipes including Pampers Sensitive, Pampers Aqua Pure, Pampers Ultra Clean, Pampers Complete Clean, and Pampers Clean &amp; Calm Wipes.How is Pampers using parent feedback in the campaign?Pampers Wipes’ improved dispensing experience draws inspiration from candid parent commentary about the multi-wipe pull. Pampers is using that feedback to demonstrate that the brand listens to parents, acts on what it hears and continues improving the everyday product experiences that matter to families.How does this connect to other Pampers product updates?Pampers continues to use parent feedback to guide meaningful product improvements. Earlier in 2026, Pampers removed fragrance from all Pampers Swaddlers in response to evolving parent preferences. The update to Pampers Wipes reflects the same commitment to listening and acting on what families say they need.Where can parents learn more about Pampers Wipes?Parents can learn more about Pampers Wipes, including Pampers Sensitive, Pampers Aqua Pure, Pampers Ultra Clean, Pampers Complete Clean, and Pampers Clean &amp; Calm Wipes, by visiting <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pampers.com%2F&amp;esheet=54618708&amp;newsitemid=20261008843261&amp;lan=en-US&amp;anchor=Pampers.com&amp;index=1&amp;md5=acd8609e35bb8f03a35bd6fc792d6822" rel="nofollow" shape="rect">Pampers.com</a>.About PampersFor more than 60 years, parents have trusted Pampers to care for their babies. Keeping babies protected, comfortable, and cared for is at the heart of everything we do because babies deserve our best. Every day, more than 25 million babies in 100 countries around the world wear Pampers. Pampers offers a full range of diapers, wipes and training pants designed to provide protection and comfort for every stage of a baby’s development. Visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.pampers.com%2F&amp;esheet=54618708&amp;newsitemid=20261008843261&amp;lan=en-US&amp;anchor=www.pampers.com&amp;index=2&amp;md5=627bd5e3cb0823285f626cbe0a0cd070" rel="nofollow" shape="rect">www.pampers.com</a> to learn more about our products, resources and rewards program.About Procter &amp; GambleP&amp;G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &amp; Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&amp;G community includes operations in approximately 70 countries worldwide. Please visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com&amp;esheet=54618708&amp;newsitemid=20261008843261&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com&amp;index=3&amp;md5=a9a45118502c3783e1f4ee348dbf05d7" rel="nofollow" shape="rect">https://www.pg.com</a> for the latest news and information about P&amp;G and its brands.For other P&amp;G news, visit us at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com%2Fnews&amp;esheet=54618708&amp;newsitemid=20261008843261&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com%2Fnews&amp;index=4&amp;md5=973340810519cc4343f885af0f2bca6c" rel="nofollow" shape="rect">https://www.pg.com/news</a>. Contacts P&amp;G Baby Care Communications Katie Stahlheber <a target="_blank" href="mailto:stahlheber.k@pg.com" rel="nofollow" shape="rect">stahlheber.k@pg.com</a>MSLGROUP for Pampers Cristian Gonzalez MSL New York <a target="_blank" href="mailto:Cristian.Gonzalez@MSLGroup.com" rel="nofollow" shape="rect">Cristian.Gonzalez@MSLGroup.com</a>

Pampers Turns Parent Feedback into an Improved Wipes Experience with Help from Iliza Shlesinger

CINCINNATI--(BUSINESS WIRE)--The Procter &amp; Gamble Company (NYSE: PG) will webcast its 2026 Annual Meeting of Shareholders, held virtually via a live audio webcast on Tuesday, October 13, 2026, at 9:00 a.m. Eastern Time at: <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.virtualshareholdermeeting.com%2FPG2026&amp;esheet=54615844&amp;newsitemid=20261006250413&amp;lan=en-US&amp;anchor=www.virtualshareholdermeeting.com%2FPG2026&amp;index=1&amp;md5=3d7d6e09219266e5756c615ef860da3b" rel="nofollow" shape="rect">www.virtualshareholdermeeting.com/PG2026</a>. <a href="https://mms.businesswire.com/media/20261006250413/en/1061227/5/PGlogo.jpg"><img src="https://mms.businesswire.com/media/20261006250413/en/1061227/22/PGlogo.jpg" /></a> <a href="https://mms.businesswire.com/media/20261006250413/en/1061227/5/PGlogo.jpg"><img src="https://mms.businesswire.com/media/20261006250413/en/1061227/21/PGlogo.jpg" /></a>
Media and investors may access the live webcast beginning at 8:45 a.m., approximately 15 minutes before the annual meeting’s 9:00 a.m. start time.
The webcast will also be available for replay. For information on meeting business and shareholder voting, P&amp;G’s Notice of Annual Meeting and Proxy Statement is available at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.pginvestor.com&amp;esheet=54615844&amp;newsitemid=20261006250413&amp;lan=en-US&amp;anchor=www.pginvestor.com&amp;index=2&amp;md5=5dac90a1611402a8a2e2575ae5a46151" rel="nofollow" shape="rect">www.pginvestor.com</a>.
About Procter &amp; Gamble
P&amp;G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &amp; Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&amp;G community includes operations in approximately 70 countries worldwide. Please visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com&amp;esheet=54615844&amp;newsitemid=20261006250413&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com&amp;index=3&amp;md5=e8f593e4189d090a04fdb63cf407f52a" rel="nofollow" shape="rect">https://www.pg.com</a> for the latest news and information about P&amp;G and its brands. For other P&amp;G news, visit us at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com%2Fnews&amp;esheet=54615844&amp;newsitemid=20261006250413&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com%2Fnews&amp;index=4&amp;md5=7a075cb8213d9db64132e89bd2efa271" rel="nofollow" shape="rect">https://www.pg.com/news</a>.
Category: PG-IR Contacts 
Media Contact:
 Holly Stutz Smith
 513-659-9949

P&G to Webcast the Procter & Gamble 2026 Virtual Annual Meeting of Shareholders October 13

Luvs Platinum Protection Diapers reinforces its commitment to affordable leak protection by turning a billboard into free diapers, alongside a 250,000 diaper donation to Feeding America®, online giveaways and additional savings through year-end. <a href="https://mms.businesswire.com/media/20261003168633/en/2921846/5/FullBoard.jpg"><img src="https://mms.businesswire.com/media/20261003168633/en/2921846/22/FullBoard.jpg" /></a> <a href="https://mms.businesswire.com/media/20261003168633/en/2921846/5/FullBoard.jpg"><img src="https://mms.businesswire.com/media/20261003168633/en/2921846/21/FullBoard.jpg" /></a> <a href="https://mms.businesswire.com/media/20261003168633/en/2921279/5/Luvs_logo_%281%29.jpg"><img src="https://mms.businesswire.com/media/20261003168633/en/2921279/22/Luvs_logo_%281%29.jpg" /></a> <a href="https://mms.businesswire.com/media/20261003168633/en/2921279/5/Luvs_logo_%281%29.jpg"><img src="https://mms.businesswire.com/media/20261003168633/en/2921279/21/Luvs_logo_%281%29.jpg" /></a>CINCINNATI--(BUSINESS WIRE)--Luvs is bringing an interactive diaper giveaway to Jersey City on Saturday, October 3, as part of its commitment to providing high-quality diapers at an affordable price.
From 12–6 p.m. at Mary McLeod Bethune Park, Luvs is asking parents to “Please Take Our Ad” – an interactive billboard constructed of free diaper packs local families can take1. As the packs are removed, the billboard will gradually reveal the message: “Leak protection shouldn’t be a luxury.”
“For 50 years, Luvs has stood for value – diapers that provide great leak protection at an affordable price. That’s what we mean when we say ‘leak protection shouldn’t be a luxury’,” said Nicolas Box, Brand Director, Luvs. “We’ve been listening to parents for decades, and now more than ever, families are working hard to do what they can to meet the rising costs of raising children. With this campaign, we’re offering direct support for parents through free diapers, donations and additional opportunities to save.”
Beyond the Jersey City activation, Luvs is donating more than 250,000 diapers to Feeding America®. This partnership directly supports families who experience challenges affording the resources their children need, reinforcing the brand’s belief that diapers with leak protection should be accessible to all families, regardless of circumstance.
Following the IRL activation, Luvs is hosting social media giveaways and offering discounts at participating retailers through the end of 20262. Luvs offers families quality diaper protection at an affordable price, with up to 12 hours of Triple Leakguard Protection, soft materials for sensitive skin and stretchy sides designed for a secure fit. Choosing Luvs can save families up to $500 per year3.
WHAT: Luvs Give Back Billboard + Free Diaper Giveaway
 WHEN: Saturday, October 3, 2026 | 12–6 p.m.
 WHERE: Mary McLeod Bethune Park, 143 Martin Luther King Drive, Jersey City, NJ 07305
 COST: Free
 GIVEAWAY: One box of Luvs diapers per family, while supplies last; sizes subject to availability
For more information about Luvs, upcoming giveaways and available savings, visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.luvsdiapers.com%2Fen-us%2Fshop&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=LuvsDiapers.com&amp;index=1&amp;md5=e698a31c9b45a7c75997390dfea6b967" rel="nofollow" shape="rect">LuvsDiapers.com</a> or the brand's social media channels on <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2Fluvsdiapers&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=Facebook&amp;index=2&amp;md5=608a8fa8f09cf3bda2d0d9aaf74b9013" rel="nofollow" shape="rect">Facebook</a>, <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fluvs%2F&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=Instagram&amp;index=3&amp;md5=90bf91867e1ce48957231939b388515a" rel="nofollow" shape="rect">Instagram</a> and <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40luvsdiapers&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=TikTok&amp;index=4&amp;md5=f675559535ab951d7c4763cfc2a81d5f" rel="nofollow" shape="rect">TikTok</a>.<table cellspacing="0" class="bwtablemarginb bwblockalignl bwwidth100">
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1 While supplies last. One box per family.</td></tr>
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2 Pricing is at the sole discretion of the retailer</td></tr>
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3 Based on expected lifetime diaper usage. Luvs Platinum Protection SRP vs. avg. non-promo price of leading name brand diapers. Actual pricing is at the sole discretion of the retailer.</td></tr>
</table>
About Luvs
Luvs Platinum Protection diapers offer parents affordable, high-quality diapers with up to 12 hours of Triple Leakguard Protection, soft materials for delicate skin, and fun prints. They are dermatologically tested, hypoallergenic, and free of parabens and latex* (*no natural rubber). Luvs Platinum Protection diapers are available in sizes newborn through 7 and can be found at retailers nationwide.
For more information on Luvs diapers, visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.luvsdiapers.com&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.luvsdiapers.com&amp;index=5&amp;md5=5daee476260a3a80da6308a46376fca5" rel="nofollow" shape="rect">https://www.luvsdiapers.com</a> or the brand's social media channels on Facebook (<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2Fluvsdiapers&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.facebook.com%2Fluvsdiapers&amp;index=6&amp;md5=15ec180c8db79e758fe2427eadd5be73" rel="nofollow" shape="rect">https://www.facebook.com/luvsdiapers</a>), Instagram (<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fluvs%2F&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.instagram.com%2Fluvs%2F&amp;index=7&amp;md5=ccb60402d6e5ef37d87829504dce93c3" rel="nofollow" shape="rect">https://www.instagram.com/luvs/</a>) and TikTok (<a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40luvsdiapers&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.tiktok.com%2F%40luvsdiapers&amp;index=8&amp;md5=9b8ad5679c844d038bdc8bff20a3d1ce" rel="nofollow" shape="rect">https://www.tiktok.com/@luvsdiapers</a>).
About Procter &amp; Gamble
P&amp;G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &amp; Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&amp;G community includes operations in approximately 70 countries worldwide. Please visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com&amp;index=9&amp;md5=73e4af565fd1f75b3e01d5fecf267d69" rel="nofollow" shape="rect">https://www.pg.com</a> for the latest news and information about P&amp;G and its brands. For other P&amp;G news, visit us at <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pg.com%2Fnews&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pg.com%2Fnews&amp;index=10&amp;md5=94cca86bb887276392bb01e41dc51bcf" rel="nofollow" shape="rect">https://www.pg.com/news</a>.
About Feeding America
Rooted in the voices of neighbors facing hunger, Feeding America® unites the country to ensure everyone has access to food and a thriving future. We support tens of millions of people as part of a nationwide network of 250+ food banks, 20+ statewide food bank associations, 10+ regional co-ops and 60,000+ agency partners, food pantries and meal programs. Powered by leaders and volunteers embedded in local communities, we are one of the nation’s most effective food distribution systems to drive immediate impact today—and a catalyst for long-term change through advocating for legislation that improves food security and work to address its factors. We partner with people experiencing food insecurity, policymakers, organizations and supporters, acting united with unwavering commitment to provide nourishing food and work to end hunger at its roots so everyone can live fuller, healthier lives.
Visit <a target="_blank" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.feedingamerica.org%2F&amp;esheet=54615158&amp;newsitemid=20261003168633&amp;lan=en-US&amp;anchor=FeedingAmerica.org&amp;index=11&amp;md5=44f161be7ed36a53fef9c3208a89c216" rel="nofollow" shape="rect">FeedingAmerica.org</a> to learn more. Contacts 
Media Contact Asheton McAllister
 <a target="_blank" href="mailto:Asheton.McAllister@OMC.com" rel="nofollow" shape="rect">Asheton.McAllister@OMC.com</a>

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